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The LEGO House is designed entirely in the brick-by-brick aesthetic, and inaugurated sept. 28th 2017.
Also known as “Home of the Brick”, LEGO House is located in Billund, Denmark, where the LEGO brick was invented. LEGO House offers children and adults a fascinating opportunity to combine bricks and creativity – they invite people into the LEGO home to be a part of the ultimate play date.
The layout of LEGO® House follows the structure of the five learning competences activated through play.
In the midst of LEGO House stands one of the world’s most iconic LEGO models, at over 15m tall and packed full of details and surprises even the most avid LEGO enthusiast cannot fail to be impressed by the Tree of Creativity. Originally the team had a few more ideas for alternative models, but in the end it was the tree that won because the idea was so strong. The base and roots of the tree represent the LEGO Group foundation in wooden toys and at the very top LEGO minifigure workers are building new branches using a giant crane just like LEGO House itself. The unique LEGO model is built by hand from 6.316.611 standard LEGO bricks and took 24.350 hours to assemble.
LEGO House is designed by BIG. According to Ingels, the idea for LEGO House was to create “a cloud of interlocking LEGO bricks… a literal manifestation of the infinite possibilities of the LEGO brick.” Twenty-one white bricks are stacked on top of each other, crowned by the Keystone. These huge bricks not only form internal spaces for LEGO House activities, but they also create a covered public square and a series of interconnected terraces and playgrounds for guests to investigate and enjoy. This ensures that LEGO House can be enjoyed both by fans who come to experience the LEGO story and by local residents and visitors to the town of Billund.
© 2017 - Nöstler Photo
Mpixels (57.7 MB uncompressed) - 5184x3888 pixels (17.2x12.9 in / 43.9x32.9 cm at 300 ppi)
bjarke ingals group
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